| 000 | 00484nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 180413s9999 xx 000 0 und d | ||
| 020 | _a256218994 | ||
| 100 | _aBelch George E | ||
| 245 | 0 | _aAdvertising And Promotion An Integrated Marketing Communications Perspective George E Belch And Michael A Belch | |
| 260 | _bBoston Mass : Irwin/Mcgraw-Hill C1998. | ||
| 300 | _a762 | ||
| 546 | _aEng | ||
| 690 | _aAdvertising ; Sales Promotion ; Communication In Marketing. | ||
| 942 | _e4th | ||
| 999 |
_c31054 _d31054 |
||