000 00382nam a2200133Ia 4500
008 180413s9999 xx 000 0 und d
020 _a0304701432(Pbk)
245 0 _aHow To Plan Advertising Edited By Alan Cooper
260 _bLondon : Cassell 1997.
300 _a201
546 _aEng
690 _aAdvertising - Planning ; Advertising - Great Britain - Planning.
942 _e2nd
999 _c28820
_d28820