Tull Donald S. <br/><br/>
Marketing Research : Measurement And Method : A Text With Cases / Donald S. Tull Del I. Hawkins. 

 - 6th ed. 
 -  New York : Macmillan C1993. 
 - XVIII 863 [45] P. : ILL. MAPS 26 CM. 
 -  0 .
<br/><br/><br/>ENG 
<br/><br/><label>ISBN: </label>9.78812E+12