Kotler Philip Marketing Management Philip Kotler And Kevin Lane Keller - 14th ed. Horizon ed. / Horizon ed. contributions by Diane Sutherland Jon Sutherland. - Boston London : Pearson C2013 - CA. 800 P. IN VARIOUS PAGINGS : ILL. 28 CM. - 0 . ENG ISBN: 9780273779834 (Pbk)