Zikmund William G <br/><br/>
Effective Marketing Creating And Keeping Customers William G Zikmund And Michael Damico 

 -  Ohio :|Bsouth-Western College Pub.|C2002. 
 - 553 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>032406392X(Pbk)