TY - BOOK AU - Thompson Arthur A. 1940- TI - Crafting And Executing Strategy : The Quest For Competitive Advantage : Concepts And Cases / Arthur A. Thompson Jr. A.J. Strickland Iii John E. Gamble SN - 9780070182608 (Pbk.) 0070182604 (Pbk.) PB - Boston Mass. London : Mcgraw-Hill/Irwin C2010. ER -