Marketing Research Methodological Foundations / Dawn Lacobucci And Gilbert A. Churchill
Material type:
TextSeries: ; 0Publication details: New Zealand : Cengage Learning 2010.Edition: 2nd edDescription: XIX 604 P. : ILL. 25 CMISBN: - 9780538743778 (Pbk.)
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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Africa University Main Library General Stacks | HF54152LAB2010 (Browse shelf(Opens below)) | 1 | Available | 000078842014 |
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| HF5415.2 ZIK 1997. Exploring Marketing Research | HF54152AAK2004 Marketing Research/ David A. Aaker. | HF54152HAN2006 Handbook Of Qualitative Research Methods In Marketing / Edited By Russell W. Belk. | HF54152LAB2010 Marketing Research Methodological Foundations / Dawn Lacobucci And Gilbert A. Churchill | HF54152MAL2010 Marketing Research An Applied Orientation / Naresh K. Malhotra | HF54152MCD1993 Contemporary Marketing Research / Carl Mcdaniel Roger Gates. | HF54152MCD2002 Marketing Research : The Impact Of The Internet / Carl Mcdaniel Jr. Roger Gates. |
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