Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: Boston : Pearson Prentice Hall, 2012.Edition: 14th edDescription: xxiv, 613, [97] p. : col. ill. ; 29 cmISBN:
  • 9780132167123
  • 0132167123
Subject(s): LOC classification:
  • HF5415 KOT 2012
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Item type Current library Call number Status Barcode
Books on General collection Books on General collection Africa University Main Library General Stacks HF5415 KOT 2012 (Browse shelf(Opens below)) Available 000967105862

Includes bibliographical references and index.

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