Marketing Research An Applied Orientation Naresh K Malhotra (Record no. 28808)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00417nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180413s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135553504(Pbk) |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra Naresh K |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Research An Applied Orientation Naresh K Malhotra |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Englewood Cliffs : Prentice Hall C1993. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 857 |
| 546 ## - LANGUAGE NOTE | |
| Language note | Eng |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing Research ; Marketing Research - Methodology. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | Africa University Main Library | Africa University Main Library | General Stacks | 04/16/2018 | 0.00 | HF5415.2 MAL 1993 | 000039776013 | 04/16/2018 | 1 | 04/16/2018 | Books | ||||
| 0 | Africa University Main Library | Africa University Main Library | 04/16/2018 | 0.00 | HF5415.2 MAL 1993 C.2 | 000035865018 | 04/16/2018 | 2 | 04/16/2018 | Books |