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Communication research methodology : a strategic communication science approach to applied research /

Pettey, Gary R., 1951-

Communication research methodology : a strategic communication science approach to applied research / Gary R. Pettey, Cheryl Campanella Bracken, Elizabeth B. Pask. - xiv, 197 pages : illustrations ; 25 cm

Includes bibliographical references and index.

ISBN: 9780415507448 (pbk.) 9780415507431 (hardback)

LCCN: 2014045496

Subjects--Topical Terms:
Communication--Research--Methodology.

LC Class. No.: P91.3 PET 2017

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